Real Estate

Pacific Property Group

How a real estate agency 8x'd their qualified leads while cutting time-to-close in half.

Qualified Leads

5/month

40+/month

8x increase

Conversion Rate

2%

12%

6x improvement

Time to Close

90 days avg

45 days avg

50% faster

"We went from chasing cold leads to having qualified buyers and sellers delivered to our inbox daily."

Pacific Property Group

The Challenge

Pacific Property Group had talented agents who were great at closing deals — when they could get in front of qualified prospects. The problem? They were spending 60% of their time on prospecting activities that produced dismal results.

They tried portal leads from Zillow and Realtor.com. At $50+ per lead with a 2% conversion rate, they were essentially paying $2,500 per client acquired. Meanwhile, competitors with larger teams were responding to inquiries faster and winning deals.

Pain Points

  • Agents spending 60% of their time prospecting instead of selling
  • Purchased Zillow and Realtor.com leads: $50+ each, 2% conversion
  • Competitors with larger teams outpacing on response time
  • No way to identify who was actively looking to buy or sell
  • Open houses generating business cards but no follow-through system

The Solution: ORBWEVA AER™ Acquire

We deployed our Acquire system configured specifically for real estate. Our AI monitors property records, mortgage data, job postings, and life-event triggers to identify people with high move-likelihood — before they even start actively searching.

When someone in their target area shows buying or selling signals (new job, growing family, home equity milestone), the system scores them, enriches their contact info, and delivers them to agents with context: "Just promoted to senior role, likely upgrading from starter home."

What We Delivered

AI scanning property records, mortgage data, and life-event triggers
Lead scoring based on move likelihood signals (job changes, family growth)
Instant alerts when high-intent prospects enter the market
Automated nurture sequences keeping agents top-of-mind
CRM integration with full prospect history and recommended talking points

The Outcome

The transformation was dramatic. Qualified leads jumped from 5/month to 40+/month. Conversion rates went from 2% to 12% — because these weren't random names, they were people showing real intent signals.

But the biggest change was agent productivity. Instead of spending 60% of their time prospecting, agents now spend 80% of their time in appointments. Time-to-close dropped from 90 days to 45 days. The seasonal revenue rollercoaster flattened into consistent growth.

Outcomes

  • 8x more qualified leads: 5/month → 40+/month
  • Conversion rate jumped from 2% to 12% (leads were actually ready)
  • Time-to-close cut in half: 90 days → 45 days average
  • Agents now spend 80% of time on appointments, not prospecting
  • Consistent closings eliminated the seasonal revenue rollercoaster

Ready for Similar Results?

Book a free call to discuss how our Acquire system can fill your pipeline with qualified leads.

Book a Free Call

Get your free automation assessment PDF!

Case Study: Pacific Property Group | ORBWEVA AER™